Different – But Not Different Enough.
Different - But not different enough. Of course your agency is different. God forbid it be the same ...
Identity – There’s Bad News I’m Afraid.
Identity - There's bad news, I'm afraid. Something out there is ruining relationships. It's ruining ...
The Story That No Other Can Tell.
Wake up time? 2.30 a.m. since you ask. Prayer time? 2.45 a.m. Work-out? 3.40 - 5.15 a.m. Pick the ki...
Story And How Lipstick Leaves A Trail.
"Today, the beauty experts behind the industry's best-selling lip colours are also skilled storyte...
Honest? Let Me Be The Judge of That.
Here's a selection of local experts from a well-known online, turned hybrid estate agency. The About...
What Should I Write, What Can I Say?
What should I write, what can I say? How can I tell you how much I miss you. The unmistakable openin...
It’s Hard To Say Goodbye If You Won’t Leave.
It's hard to say goodbye if you won't leave. Rightmove advise an increase of agency fees, yet again....
Shiny Objects Reflect Your Perceived Weakness.
Mo Courtesy: Nigel Tadyanehondo on Unsplash Shiny objects reflect your perceived weakness....
Are You Playing By Their Rules?
Are You Playing By Their Rules? The online vs. high-street agency debate rumbles on. With both side...
Take A Bow – Your Turn In The Spotlight.
Take a bow - your turn in the spotlight. In my dim and distant past, there was a saying: "Those th...
Sell Them Something That They Want To Buy.
Sell them something that they want to buy. 30 seconds that you will never get back. You've probably ...
Creating Just Another Brand?
Creating just another brand? Of course, that wasn't your intention. Your brand is synonymous with ev...
My Estate Agency is Better.
My estate agency is better than your estate agency. And bigger. We sell more homes. At a better pri...
Reputation – You Really Should Read This.
You really should read this. You really should read this. You really should read this. You really sh...
Unfair Advantage – Would You Take It?
Unfair advantage - would you take it? The answer seems a resounding NO. Not for any ethical reasons,...
Nobody Cares? Everybody Cares.
Nobody cares? Everybody cares. "It's not about you, or your agency. Nobody cares." says my good frie...
An Estate Agent Who Loves Being Heard
An estate agent who loves being heard. Estate agency is full of people who want to be heard. Always...
‘Gym’ Membership May Be Making You ILL.
'Gym membership may be making you ill. It's not for everyone. The 'gym bunnies' are a certain breed....
Personal – Let Me Spell It Out For You.
Personal - Let me spell it out for you. P-E-R-S-O-N-A-L. That's the future of estate agency. Persona...
When Vendors Get The Wrong Estate Agent.
When vendors get the wrong estate agent. Something happens. Not, that the property doesn't sell. No...
Don’t Judge My Story By The Chapter You Walked In On.
Don't think you have a Personal Brand? Think again. In recent news, U.S Democrat Governor of Virgini...
Full-Bodied Red? Or, House Plonk?
Full-bodied Red? Or, house plonk? I've never been much of a wine drinker. In fact, aside from the oc...
Your Problem Will Only get Worse.
Your problem will only get worse. Not enough 'leads'? No, that's not the problem. Finding it hard to...
What Are You Defending – And Your Weapon of Choice?
What are you defending? And, your weapon of choice? They're out to steal your vendors. They're even...
Why Don’t You Like Me? Why Don’t You Like Me?
Why don't you like me, why don't you like me? "I could be brown, I could be blue, I could be violet ...
Grasping For Salvation? You’re Not Alone.
Grasping for salvation? You're not alone. It's especially hard when almost every other agency appear...
Some Things That You Might Want To Unlearn
There are some things that you might want to unlearn. Things, that you currently believe to be true....
The Man & His Music – Advice From ‘The Boss’.
The Man & His Music - Advice From 'The Boss'. I've never been much of a fan. Despite the overwhelmin...
Don’t Take My Word For It.
Don't take my word for it. Personal branding will be (make that, is right now) an essential part of ...
It’s Always Been You, My Friend.
It's always been you, my friend. Let's talk about you for a change. We've already heard that your es...