To Trust That You Are More Than Enough? Part 2 of 3 — What The Client Feels On The Other Side Of The...
To Trust That You Are More Than Enough As You Are? Part 1 of 3 — Why Agents Feel The Need To Manipul...
Agreement That Doesn't Go Deep Enough Personal branding isn't coming for estate agents. It's already...
The Dependency Economy — Part Three of Three Part One named a manipulation strategy heading toward r...
The Dependency Economy — Part One of Three Somewhere in the coaching industry right now, someone is ...
The Mask Trap — Part 3 of 5 Nobody said these sentences out loud. That's why they still run the show...
The Mask Trap — Part 1 of 5 Start With Who. Why real estate agents become strangers to themselves. W...
I've been transferring blogs from an old website, written five years ago, to The Brand Within websit...
Here's the transcript of a video post from #realestate coach, Ricky Carruth. I'm almost lost for wor...
The Attraction Series · Part Two Somewhere in every training program, there's a worksheet. It asks y...
Character Over Commodity A luxury brokerage CEO just made my argument for me, then walked straight p...
Potential · Part 1 of 5 Every agent is told the same thing: your potential lives in your skills. Sha...
Potential · Part 2 of 5 Where Breaking The Rules Goes Unpunished. Last time I showed you competence'...
Potential · Part 3 of 5 Competence is capped by time, teachers, and the photocopier. Competition is ...
Potential · Part 4 of 5 Character has no ceiling. Fine. But limitless raw material is just a quarry ...
If You Want It, Come and Get It · Part 4 of 5 Attraction has a twin the industry never mentions: rep...
Potential · Part 5 of 5 We've measured competence's ceilings, watched competition eat its players, f...
The herd, the algorithm, and the difference between noise and voice Walk into any real estate confer...
Competition is for #realestateagent losers. Comparison is for losers. Conformity is for losers. Don'...
Part Two of Three On the method sold as the fix, and the business model that depends on it never qui...
I used to think lead generation was a marketing problem. It isn't. It's a honesty problem wearing a ...
The Brand Within — Part 2 of 3 Selling anything where trust is missing is inefficient. Not immoral f...
The Brand Within — Part 1 of 3 Estate agents and politicians sit at the bottom of the Veracity Index...
C O M P E T I T I O N . C O M P A R I S O N . C O N F O R M I T Y . Nobody puts "trapped" on their v...
Coaching, conformity, and the quiet agreement to disappear Somebody smart once wrote down the rules ...
Part Three: The Agent Can't See it, But the Client Feels it. The agent walks out of the listing pres...
There is a familiar game being played in the property industry again. Transactions are taking too lo...
Something struck me while reading the property and legal press recently. Estate agents are being ask...
The property industry is racing towards AI agents that can act across a transaction. But before we h...